The Ana Massool campaign, launched by Telal in Ajman Free Zone, demonstrated how creativity can effectively communicate important messages. Held in collaboration with AFZ and Infinity Production House, the campaign focused on engaging the community in promoting cleanliness.
The event featured symbolic gestures, like tying Ana Massool tags, as well as artistic presentations, interactive games, and a short film by Shafeeq. These activities highlighted the campaign’s core pillars: hygiene, order, health, and safety.
Speakers, including Mahmoud Ghonaim, emphasized the broader benefits of cleanliness, from health improvements to enhanced productivity. Ajman Free Zone’s distribution of cleanliness kits reinforced their commitment to the cause.
With a robust schedule of activities ahead, the Ana Massool campaign promises to inspire lasting changes in how individuals approach cleanliness.